Cookies on this website

We use cookies to ensure that we give you the best experience on our website. If you click 'Accept all cookies' we'll assume that you are happy to receive all cookies and you won't see this message again. If you click 'Reject all non-essential cookies' only necessary cookies providing core functionality such as security, network management, and accessibility will be enabled. Click 'Find out more' for information on how to change your cookie settings.

Step 1. Choose a topic that interests YOU

This is the most difficult part! 

Once you’ve done this, work out your message – keep it as clear and straightforward as possible. Is your intention to give advice, to impart knowledge, to persuade?

Having a clear message will make it easier for you to plan your post.

Step 2. Plan your post. 

Create an outline, conduct some research, and check facts. 

Like any good piece of writing, your post should have clear structure. Think hamburger:

  1. topic sentence
  2. supporting sentence 1
  3. supporting sentence 2
  4. supporting sentence 3
  5. conclusion sentence.

Step 3. Craft a headline that’s catchy and informative!

Remember, it’s not the title of your thesis or a peer-reviewed scientific article. In general, make it engaging, keep it short and sweet (FYI, Google’s display limit is 70 characters and this will comfortably fit into a tweet), and include a keyword.

Step 4. Write your post

Either in one go or gradually in parts – whatever suits your writing style.

Step 5. Edit, edit, edit! 

Editing a blog is easier said than done. It’s not only about fixing grammatical errors or sentence structure, but more importantly seeing the piece as a whole and sometimes sacrificing words or ideas you’ve spent hours on for the sake of cohesion. 

Read your post aloud. Ask a friend for feedback. Accept that perfection is unattainable.

References:

www.wordstream.com/blog/ws/2015/02/09/how-to-write-a-blog-post