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Asha Kaur

Asha Kaur


Researcher, Diet & Nutrition Programme and DPhil student

Asha works primarily on the Nutrition Programme of the British Heart Foundation (BHF) Centre on Population Approaches for NCD Prevention, on projects relating to food labelling and nutrient profiling.  She is currently working on the CLYMBOL project, which looks at the role of health-related symbols and claims in consumer behaviour and is doing a DPhil which involves modelling the impact of health claims on population mortality data.

Asha has also been involved in several literature reviews including a Cochrane systematic review protocol on physical activity interventions, and a literature review on nutrient profiling and children's diet.  Asha has also previously worked on the Access To Nutrition Index (ATNI) project and Coronary Heart Disease Statistics publications.

Asha joined the Centre, previously known as the BHF Health Promotion Research Group in June 2007. Before that she worked as a Research Assistant at the University of Oxford's Health Services Research Unit working on a systematic review of forensic mental health outcomes. Asha graduated in 2005 with a BSc in Clinical Psychology from the University of Kent.

Asha Kaur DPhil Project

The health impact of health and nutrition claims in the UK, Germany, the Netherlands, Spain, and Slovenia.

A healthy diet can protect against a number of non-communicable diseases. One approach to improving diets is to provide information to consumers to help them make healthier food choices as research has shown that those who read the nutritional information on food labelling have a healthier diet.  However, nutritional information can be difficult to understand, particularly in a retail environment where food choices are generally made quickly.  

Health claims appear on food packaging and indicate that a relationship exists between a food and a health outcome.  According to the European Union (EU) Regulation health claims should help consumers identify healthier products whilst not being misleading. 

Using data from the EU FP7 funded project CLYMBOL, Asha’s DPhil project will assess the prevalence of health claims in five European countries: Germany, the Netherlands, Spain, Slovenia and the United Kingdom and compare the nutritional quality of products with and without health claims.  It will then go on to model the effects of health claims on health outcomes. 

Asha is funded through the CLYMBOL project (European Union’s Seventh Framework Programme for research, technological development and demonstration) and is supervised by Professor Mike Rayner and by Dr Peter Scarborough.

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Recent Publications

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